SEO tips of the month
What’s your website grade?
For those of you who would like to know how your website is performing, and what steps you can take to improve its performance and search engine ranking, go to websitegrader.com, a free website analysis tool, enter your website address, and click “Generate Report”. The cool thing about this site, is you can also check out your competitions’ websites and see how they rank.
Google Places–location, location, location!
If you haven’t yet claimed your Google Places Map listing, you better do it quick. Now, whenever you “Google” a type of business, say, “web design in Williamsburg VA”, the Local Business Results appear at the top, center, and can completely take up the page, which means those of you who might have once occupied the prime real estate of the first page of a Google search, now have been pushed to the second page–unless of course you have claimed and optimized your Google listing. For more on this, click here.
Be ever “Alert” with your reputation
Want to know if someone’s trashing you online, or if you have a dissatisfied customer? Sign up for Google Alerts. It’s a free service in which you can set up email alerts for your business name, domain name, owner or CEO name as well as names of other high-profile employees and any trademarks or branded terms you have, like names of products or services you’ve created. When Google’s spiders encounter these terms as they crawl the web, Google emails you a notice, along with its URL. If you find some bad reviews on you or your business, contact us and we’ll give you some pointers on how to combat them.
For more SEO tips and how-to’s, go to Google Webmaster Central, or come to one of our DIY SEO workshops!
2010 SCP highlights
Thanks for making 2010 a banner year for SCP! In addition to the dozen+ workshops we gave on DIY SEO, Blogging for Beginners and Social Media, as well as the HUGE article on us in the Daily Press, we managed to squeeze out a few projects:
StayFold, Cason Custom Homes, Success in the Saddle exercise series, Sumitomo Corporation of America, Swank Motion Pictures Inc., VA Fashion Week, Virginia Enterprises Inc., Extinction Rising novel
*Note–we are presently upgrading all our videos into new, state-of-the-art players–we’ll have links to them for you in our next newsletter.
Do-it-yourself SEO (search engine optimization)
January 13, 4 – 6 p.m.
January 27, 3 – 5 p.m.
Business blogging and social media for beginners
Laptop required for this workshop.
January 20, 3 – 5 p.m.
February 3, 3 – 5 p.m.