In case you might have missed it, the Daily Press ran a great article on our blogging workshops in their 8/29 Sunday edition that included a few nice shout-outs for some of our clients!
August 30, 2010
May 14, 2010
Free Meeting Space for Businesses, Business Groups, Organizations
Good news for local businesses and business groups! We’re now offering meeting space, free of charge, to business groups and apolitical organizations in our new Internet business center and video production/photography studio located in space 59 at the Williamsburg Outlet Mall, 6401 Richmond Road in Lightfoot VA. We can seat up to 30 right now, and have tables available for up to 20. If a group brings additional chairs, we can seat up to 50 comfortably. For more information or to make reservations, call us at 757-250-3197, or email us.
April 5, 2010
DIY Website Optimization, Step 5 – Inbound Links and Directories
This is where you, yourself, with a little time an a lot of patience, can really help improve your website ranking by taking advantage of free listings in online directories, and links to your website from other websites. The best and fastest way to build inbound links is to take advantage of free basic listings in online business directories.
March 14, 2010
DIY Website Optimization, Step 4 – Domain Age and 301 Redirect
When is your domain name due to expire? The search engines–especially Google, rank websites with domain names that are registered for 5 years or longer higher than those registered for just one year. Why? If you only register it for a year at time, the search engines think that you might be just a temporary or even a “fly-by-night” business.
February 19, 2010
DIY Website Optimization, Step 3 – Alt Text and Content
It’s important to use your keywords in the titles and descriptions of your website’s images. This is called “alt text”, and search engines “see” this as well.
Keywords are also important to have in your content throughout your website–not just on the home page.
February 8, 2010
DIY Website Optimization, Step 2 – Keywords in Metadata and Content
The Saints won the Super Bowl. Gotta love it!
In our last post, DIY Website Optimization, Step 1, we discussed what keywords are and how to determine the best ones for your website. In this post, we will discuss what to do with them.
We’ll start with “On-page SEO”, or the on-page optimization of each page of your website. This will help you determine how well you are using keywords in the Metadata of your web pages. Although Metadata is just one piece of the puzzle to get better rankings on search engines, it is an important one.
Meta-tags are some of the first things search engines “see” on web pages. They include its page title, description and keywords. It is absolutely necessary to include all of these in the code of each web page.
February 2, 2010
DIY Website Optimization, Step 1
For those of you that do not know what DIY is it means “Do It Yourself”. Welcome to Step 1 of optimizing your website yourself.
What is Website Optimization?
Website Optimization, also called Search Engine Optimization or SEO, is the process of improving the volume or quality of traffic to a website from search engines. It is a process that pushes your website into the top rank positions of search engines. It is an essential and critical process that gets your website found on the Internet.
Despite what others might have told you, or what you may believe, Website Optimization is not some mysterious process that only a gifted few can do for you–if you pay them lots of money. You can actually do this process yourself with a little direction, patience and, most of all, time. The process consists of keywords, content, back links building, and using blogs and social media.
January 28, 2010
Search Engine Optimization
Today, 9 out of 10 people use the Internet to find a service or product.
Think about it. When was the last time you picked up the Yellow Pages to find something?
With the technology of today, people can find any place or anything they want or need, from their smartphones, GPS units or computers, 24/7. A website is absolutely essential for your business to survive and thrive in this new era.
But, having a website does not ensure it will appear on the first page of search engine searches, nor automatically generate new leads or customers for your business. However, there is a set of processes that can help with both, and indeed make you appear like one of the “Big Fishes” in your particular “Pond”.
We call that process Website Optimization.
